Everyone who receives an interesting percentage of pageviews from social media sites as
Digg, Reddit and others nows how difficult is to retain visitors for
more than just a few seconds. In addition, it is extremely hard to
increase pageviews from them. But this does not mean that it is
impossible…
Tips for Increasing Pageviews from Social Media Visitors:
Use Internal Links in the Body of the Post
Of course you can place links at other places on your blog, but the
links within the post are the best, since they will get the most
attention.
You may insert links to other posts of your blog or site, specially
when you expect a big ammount of traffic: readers click on it and it
may derive you more traffic to your own site. So look for the
opportunity to link to older posts!
Link to Related Posts A plugin to include a short
list of related posts at the end of each post has not so much value,
but it could help. Again, it’s worthier to link inside the text, but
you should not be underestimated.
One good option is to create a manual list of related links. Thus, you
have better control over the posts selected, and since readers don’t
see them on every one of your posts, they will see they are being
recommended by a human, not by a plugin.
Keep Navigation Simple
Now that you have much more content and maybe traffic, your previous
theme may not be suitable. You should not lose focus on this and try to
make navigation through your other sites or other posts easy.
With blogs, it’s best to stay close to the standard, since visitors
tend to look for standard navigational elements. Many bloggers
effectively promote their most popular content in their sidebar or in
their header. This can be effective when marketing with social media:
by this way, you will reach a large number of new readers. These new
readers will be more likely to be converted into repeat visitors or
subscribers if you can get your best work in front of them.
Be Consistent
When marketing with social media, to stray off-topicfor a specific
audience is not effective in building repeat traffic and pageviews,
although this is a proven method to lure new visitors.
So keep your content focused, so that your visitors can appreciate most
or all of your posts rather than just one. Posting on consistent topics
will allow you the best opportunity to use internal links, to use older
posts and a series that can be linked to increase your pageviews.
Submit to the Proper Category
Use the most appropriate tags and categories when you are submitting
your own posts to social media. Many social media users only pay
attention to specific categories that they are interested in, so this
can bring you an increase in the number of pageviews.
Limit the Number of Outbound Links
Visitors tend to leave when they see a lot of outbound links, and this
can be a hard negative punch to your blog when you’re receiving
thousands of visitors.
If an outbound link will improve the value of the post for readers,
include it. However, always try to use internal links to keep some of
those visitors to yourself.
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